2020 was a rollercoaster of a year and there's no question we've all been challenged. Here at Meredith St. Louis, however, we believe it's important for us all to reflect and find things to be proud of. We did exactly that and have compiled a...
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To reach your target audience, it's essential to use multiple platforms to improve your ability to influence and connect with them. On average, omnichannel marketing shows 91% greater customer retention. Marketers advertising across multiple...
"Over-the-top" (OTT) platforms and service providers deliver content to consumers over the Internet, instead of through traditional mediums like cable or satellite TV. OTT advertising is a crucial component in a cutting edge marketing strategy...
Scott Credit Union formed a partnership with Meredith St. Louis to raise brand awareness as they expanded into a new market. As a result of their partnership, the financial institution established themselves as supporters of the local community...
People who have annual marketing contracts may have already locked in their eCommerce strategy for the holiday season. Others, however, are just starting to have conversations about holiday marketing. If you haven't started on your holiday...
The holidays are always an exciting time for everyone. People anticipate them for a number of reasons: increased family time, deals on popular items, and time to travel. Even better, the new year brings an opportunity for a fresh start.
This...
The purchasing power of millennials is estimated to reach $1.4 trillion this year. They are now the largest generation in the workforce, and they fully understand the power they wield when it comes to voting with their spending dollars....
Ninety-five percent of people under the age of 25 read magazines. Magazines continue to retain a high rate of popularity among consumers, with a 63% popularity rating. In today's digitally-focused society, it's easy to get caught up in the allure...
Meredith St. Louis is a full-service media partner committed to helping our clients achieve their advertising goals. Are you looking for a media partner who will help you create TV ads, manage your digital ads, and deepen your understanding of...
Seventy-one percent of advertising professionals view TV as excellent when it comes to delivering a positive return on your marketing investment. TV ads have the potential to create an incredible connection with your customers. They appeal to...
