Laura Landmann

Laura Landmann
Laura is a 25+ year media sales veteran with experience in both radio and TV. Laura has a passion for the KMOV News product, finding creative ways to complement TV strategies with digital opportunities, and learning more about business from the clients she represents.
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Recent Posts

Tips for Entertainment Venues Looking to Bring in More Business

As the pandemic begins to loosen along with the nationwide lockdown, people are eager to get back into the world. At the same time, many entertainment venues are eager to capitalize on that excitement as people seek a return to the “normal” they...

Tips for Integrating Email Marketing into Your Advertising Plan

Email marketing is a very effective strategy for engaging your audience in terms of reach and cost. Because email gives broad access to the most engaged sections of your target audience, it can be used by itself or as part of a combined plan. For...

6 Ways You Can Benefit From Community Marketing

Community marketing, also known as cause marketing, is when a brand aligns itself with an important core belief or social issue. Brands like Walgreens use this tactic with their Red Nose Day campaign or JetBlue's Soar With Reading program....

Advertising Tips for Retirement Communities: How to Effectively Position Yourselves

With a third of the Saint Louis area population over age 55, it’s important for retirement communities to develop creative ways to get the attention of prospective customers. Potential residents and their families are attracted to the lifestyle...

Email Marketing vs. Direct Mail: What you Need to Know

In order to make the best choices about your marketing, you need to understand the distinctions between mediums. What methods will work best for marketing your business? Your marketing needs may change based on your industry, your budget, and...